Twinings 'Drink It All In'
Category: Advertising, Supervision
Director(s): Parabella
Agency: AMV BBDO
Production Company: Blinkink
Sophie Loren's classic 'Bing Bang Bong' from her 1958 film Houseboat, perfectly soundtracks this beautiful and bright Twining's Tea commercial about the enlivening first cup of tea of the day. The track was presented pre-shoot as a wildcard option that everyone immediately fell in love with. The script was then rewritten around the song, the lyrics perfectly embody our protagonists sun filled morning as she steps through the magical first part of day, full of fun and with a spring in her step. 'Bing Bang Bong' has since become synonymous with the brand.