Skyr 'The Judge'

Category: Advertising, Composition, Recent Work

Director: Adam Hashemi 

Agency: Wieden & Kennedy, London

Production Company: Blink 

This spot follows a no-nonsense judge who, fuelled by a breakfast of Arla Skyr, is relentless in her quest to administer justice across Iceland, whether that's choosing the winner of a tug of war, refereeing a weight-lifting competition or helping her husband choose a tie. Our quirky score helps chronicle her daily trials, while the choral style chants bestow a sense of strength and fortitude, perfectly capturing the spirit of Iceland.

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